Never, ever have I blogged about Kate Spade New York social media. This will be a first! This company deserves a positive blog post because their social media extends the brand above and beyond normal expectations. Check it out!
Three things that come to mind when thinking about the Kate Spade brand:
- Preppy couture
- New York City
Do you see any of these things from these posts? Not really! Yes, some are preppy. Yes, some exude NYC. Kate Spade has successfully created posts that add more to their brand. Their posts are colorful, cohesive, and inviting. One post is about Rio. Another post is about a girl they love. One is about transforming an outfit from day to night. Do you think their social media extends their brand? Is this important for a company to digitally achieve?