Like this post if you have discovered any Spring campaigns? These campaigns could be on social media, websites, flyers, catalogs, and so on. This post will highlight my favorite Spring campaigns/social media posts from three different companies.
FACE Stockholm is a Scandinavian company that originated from Sweden. It was founded by Gun Nowak and her daughter, Martina Arfwidson. FACE produces beauty products that are the highest quality with a variety of colors. The FACE brand represents, “naturally based, trend forward, simple, clean, gorgeous, and fun beauty.” They value the interaction between woman, confidence, and woman empowerment. Here are a few graphics from their website representing the Pastel Story – May 2014 campaign:
I adore the top graphic. I love FACE polishes. They have a large variety of shades. If you are looking for a color, FACE has it! Check out all of their polish swatches here. Incorporating products with Spring decor is a wonderful idea.
I also enjoy the bottom graphic since it highlights the key components of the Pastel Story. These are pastel FACE products, FACE swatches, pastel art, pastel flowers, and a pastel make-up look. Inspiration or idea boards always make for a unique, cool, brand worthy graphic.
I discussed the Lilly Pulitzer brand in many of my older posts. In short, Lilly Pulitzer is a colorful brand that focuses on event wear, beach wear, and vacation wear. Although, I am sure you can find something from Lilly for any occasion! I wear Lilly sweater and jeans in the winter and fall. Here are my recent social media favorites which scream Spring:
Lilly Pulitzer created an excellent digital PR campaign called #lilly5x5. These posts are from different social media outlets and highlight the #lilly5x5’s that were created. The only post that does not reference to the #lilly5x5 is the center picture in the top row. “Ring the Bellboy” is the name of that print. Overall, Lilly Pulitzer does a phenomenal job representing their brand throughout social media platforms. This posts scream Spring, Summer, and color!!
LUSH also is celebrating spring and Mother’s Day with digital posts. I have a picture of the LUSH bar on the bottom of their homepage. The bar has references to the Mother’s Day social media campaign, LUSH blog posts about Spring, and Charity Pot information:
They also come out with a range of Mother’s Day products that are perfect for rainy and sunny Spring Days. You can check them out here.
What is your favorite Spring digital campaign?