Happy Tuesday! Today is a crowded day for me with my 4 courses all about communication. But I love it! To celebrate these 4 classes coming to an end, I thought it would best fit to do a social media post on classic LUSH social media mediums.
Post #1: I thought this post was quite clever because it takes LUSH out of the cosmetics industry and places it in the food/vegan field. It is also very timely because this was posted around the prime time of the fall season, October. Another timely factor, was that it was posted on World Vegan Day! What a great, great media idea! Fun fact; I actually made the cookies and loved them! Vegan really is not that bad! This was an Instagram post.
Post #2: This is also another post that includes many factors. To start, this post was through Facebook and connects to the LUSH blog (which was a very innovative post by the way). Other than the medium, this post targeted many of the LUSH values. First, fair trade vanilla absolute which relates to the company’s ethical campaigns. Second, it talks about a seasonal (Christmas) product, Bombardino and the qualities it has because of the vanilla absolute. The graphic in the post also enhanced the awareness when scrolling through your Facebook feed.
Post #3: This is another Instagram post that relates to the value of “fresh” from LUSH. This is a picture of the fresh wheatgrass thriving in one of the LUSh kitchens. I thought this was very credible and unique from other posts because it shows the other side of the product, the compounders view. It is also innovative that the company used Emoji’s to enhance the quirky quality of LUSH.
I am curious to know if y’all like the social media fav posts. Let me know in a comment below. For those haul lovers, I will be posting a MAJOR holiday LUSH haul very soon and also the new LUSH book review, Danger: Cosmetics-To-Go with highlights of some of my favorite pages.
Tata for now!